Our Vision & Purpose


At Satchmo Holdings Limited, our vision is to achieve absolute perfection in all our endeavours with our unwavering adherence to excellence, commitment and integrity. This is by ensuring that we maintain high quality products and world class services. Our aim is to know about our customers and cater their needs with the best possible solution. Our vision is to be one of Indian’s largest services companies. 

Our Purpose

Our purpose is to create and provide outstanding services, which deliver positive outcomes for all our stakeholders on a long-term, sustainable basis. We aim to inspire the dream of a better life through authenticity. 

Critically, our teams are the foundations of our strategy. It is our passion, commitment and excellent execution that bring our strategies to life every day.

The End Way

We do this the end way – love what you do, be passionate, work hard, work together, take risks, stay real, never compromise, aspire to the best. The End Way is what built this company. These values are enduring and will help carry us to the future.

Understanding Needs

By understanding the evolving needs of people who use our services, we ensure we are a part of the entire transactional experience from beginning to end.

Deep Connections

The deep connections we have created between our customers, partners & people are enduring, helping us navigate through today’s challenges.

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Col. AVS Pawan Kumar

Head of Administration

Col. AVS Pawan Kumar is a veteran of the Indian Army with 25 years of service. He has vast experience in Supply chain, Logistics and Security domain. He has Headed Security and Loss prevention – South Region in India’s largest Retail Company for over three years. He has vast experience in heading Operational logistics, HRM, Discipline and Vigilance, Administration, Investigations, L&D, M&A and Internal Audit Compliances.

He is presently Heading General Administration of the company including Vendor Management, Security, Protocol and Management of Administrative Staff.